Regal Entertainment Group today announced additional social networking initiatives for enhancing Regal’s availability to patrons online. Regal invites moviegoers to join them online to enter a special MyRegal Sweepstakes connected to their MySpace page. Regal will be further expanding programs on Facebook and Twitter throughout the month of May. Regal’s interactive strategies provide constant communication…

I found this beautifully produced short titled World Builder, about a strange man who builds a world using holographic tools for the woman he loves. This award winning short was created by filmmaker Bruce Branit, widely known as the co-creator of 405. World Builder was shot in a single day followed by 2 years of…

Screenshot from the Coca-Cola Quantum of Solace marketing promo

That was quick. I just read the press release about this partnership a few days ago, and there you go. Commercial done! It really looks good, too. Coca-Cola is launching a global TV campaign in conjunction with the new James Bond film Quantum of Solace, featuring music…

I was watching Pineapple Express on Saturday, and noticed that before the coming attractions began, the intermission service that AMC Theaters uses, Cinema Sounds, offers bands the opportunity to showcase their tracks during film intermissions.

Now before you go all bongo over the prospect of being heard by millions, keep in mind this is not…